Subj : Taylor Swift has been spotted with this retro camera and that me To : All From : TechnologyDaily Date : Sat Sep 14 2024 11:15:06 Taylor Swift has been spotted with this retro camera and that means you soon might not be able to buy one Date: Sat, 14 Sep 2024 10:01:28 +0000 Description: Taylor Swift just made this retro camera the hottest gadget in town, and it's not t a pricey Leica. FULL STORY ====================================================================== An unlikely retro mirrorless camera is set to become the new most sought-after snapper after it was spotted in the hands of pop megastar Taylor Swift this week. You might expect a billionaire to step out in style with a pricey Leica the red-dot brand hailing from Germany makes premium hand-crafted all-metal stunners often seen in the hands of celebrities, like the recently announced M11-D . However, Tay-Tay has a penchant for Olympus instead. According to 43 Rumors, the low-quality paparazzi photo (below), shows Swift holding the Olympus OM-D E-M10 IV , which we rate as one of the best entry-level mirrorless cameras you can buy. You can currently pick up the stylish snapper new for around $650 / 600 / AU$1,000 it's an excellent budget camera. However, thanks to the 'Swift effect' it's unlikely to remain at that price for long, or remain in stock at all. From the low-res photo alone, shared on X (formerly Twitter) by @43 Rumors , I can't be 100% sure it's the Olympus OM-D E-M10 IV model. Swift has been spotted on multiple occasions years ago with the OM-D E-M1 II , which has a similar design. However, I'll take 43 Rumors' word for it that's she updated to the newer E-M10 IV. In any case, she's certainly rocking a retro-style Olympus MFT (micro four-thirds) camera. Cool: Taylor Swift shoots with the Olympus E-M10IV - https://t.co/IJaZkKj9q2 pic.twitter.com/kMwlzkIv8D September 10, 2024 The celebrity effect A potential surge in interest is great news for as OM System, the company that took over the Olympus brand, and for MFT cameras. We've seen the social media effect spike a huge surge in camera sales recently, from the unlikely Nikon Coolpix S6900 a vintage digital compact camera available in pink with selfie kick stand to the Fujifilm X100 series of cameras after Fujifilm's Film Simulation picture styles went viral on Tiktok . The latest camera in the series, the X100VI , was the most preordered camera in living memory, and backorders are still being fulfilled six months after its release. When Fujifilm's previous premium compact , the X100V, was out of stock throughout all of 2023, people even resorted to snapping up the closest alternatives, such as the Fujifilm X-E4. For now, the Olympus OM-D E-M10 IV is still available at leading retailers, though it's probably a good idea to snap one up asap before it sells out. Should you miss the boat, there are some good E-M10 IV alternatives, such as the OM System OM-5 , which is our favorite travel camera . I personally own an Olympus OM-D E-M1, and can vouch for its image quality and easily handling. The MFT system it's part of is super-lightweight, and includes hundreds of superb lenses for just about every scenario. Still, you don't need me to persuade you when Tay-Tay is already convinced. You might also like The best beginner mirrorless camera for 2024: budget stars for new photographers Compact cameras are making a comeback as demand for Nikon Coolpix soars by over 8,000% and it's little to do with cameras The Fujifilm X100VI is my first ever camera here are five things it's taught me about photography that my smartphone can't ====================================================================== Link to news story: https://www.techradar.com/cameras/mirrorless-cameras/taylor-swift-has-been-spo tted-with-this-retro-camera-and-that-means-you-soon-might-not-be-able-to-buy-o ne --- Mystic BBS v1.12 A47 (Linux/64) * Origin: tqwNet Technology News (1337:1/100) .