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ternet/on-social-media/":{"body":"Introduction\nThe advent of the high-tech era, marked by the proliferation of personal\ncomputing devices in the 90s, has brought about a social transformation whose\neffects are still not entirely understood. Communication has been thrust into\ninstantaneity: real-time chat and mobile devices have rendered \"snail mail\" and\nmore static forms of voice communication to a bygone era, and thoughtful\nlong-form writing has to fight its way across a caustic sea of attention-seeking\nheadlines and quips written in record time.\nNow the former can easily be viewed as positive. Distances between friends and\nloved ones seem vastly diminished when they're nearly always available, and the\nbarriers to meeting people with similar ideas and hobbies or those who share a\nlove for $NICHE_GROUP (which brings its own problems beyond the scope of this\nessay) is a testament to its staying power. This was the naive idealism that\nfueled the early years of the Internet, that this new connect
ivity between the\npeoples of the Earth would foster growth, collaboration, and transformation\nacross the world. It's the very definition of\nhuman nature:\nthat our existence is compelled by and thrives on social collaboration; the\nInternet was going to thurst that into a new age and open the floodgates of\nthese new channels.\nThat sentiment isn't incorrect or even misplaced, but like all things\nidealistic, that idea falls apart when faced with the material reality of our\ncurrent society. What was meant to usher in a new era of human connection lasted\nat most a decade. Once the foundation of this new mode of production was set,\nthe ruling class pounced. Under the guise of promoting human connection, the\nnascent forms of social media sites we see today were built up. Whether or not\n$SOCIAL_MEDIA_SITE was malicious or idealistic isn't the point, it's what it led\nto and was transformed into. Like any human creation in the Age of Capitalism,\nif it can be made profitable, it will be commodified.\nComm
odification\nViewed from the imperial core, there seem to be three main social media sites\nthat top the list in terms of popularity:\n\nFacebook\nInstagram\nTwitter\n\nOthers that are regularly bunched up (and some even overtaking the \"Big 3\")\ninclude TikTok, Snapchat, Tumblr, Reddit, and even chat platforms like Discord\nand WhatsApp.\nThese sites are all entirely owned by some corporation, whether they are\npublically traded entities or not. Corporations do not exist to provide human\nnecessities, they're the means to and end for the ruling class to dominate over\nthe majority by subjugation through wage-labor and the generation of profit;\nthey do not provide these services out of the goodness of their hearts or with\nthe idealist spirit of the early Internet.\nThese services' management are entirely out of the hands of those who use it.\nThey are, in essence, walled-off meadows giving the illusion of genuine human\ncommunication, while their masters view these meadows from above, regulating\nthem to 
cater to the whims of not its users but those who stand to gain from its\nprofit.\nThese sites feed off this interaction, draining it and disfiguring it into a\nmockery of what it means to be human. New \"features\" are brought in regularly to\nattempt to garner more attention away from their competitors, denigrating\nwould-be connections to a barrage of dopamine-spiking likes and upvotes. The\nmeadows hide what in actuality is a battleground of individuals fighting each\nother for clout, a cacophany of voices shouting over each other while\nadvertisers take every piece of data they can to churn out as much profit as\npossible.\nEvery word, every post, every connection is wrapped in a straitjacket. \"Freedom\"\nis just a concept spouted off to promote individualism which ends up\nstrengthening the bottom line. And while true collectivity and connection can\ngenuinely be made in these meadows, it will always be a shell of itself watched\nover by the ruling class. They have taken this core aspect of human natu
re and\ncommodified it, packaging it into a bastardization of its true purpose and\nalienating us from this fundamental aspect.\nAlienation\nScrolling through social media has become such a rote task it isn't even\nquestioned anymore or negatively viewed by segments of the people. Consumption\nof this media has expanded to include everyone from children to the elderly. It\nseems at this point that its tendrils have snaked its way across all of society,\nand it's incredibly hard to avoid. Nearly every form of media has found a home\nin social media; the use of RSS feeds, newsletters, and message boards are\nviewed much the same as items from antiquity.\nBy commodifying human connection and placing every individual on a soapbox they\ndon't even control and subject to the whims of capital, we are estranged from\nour own words. Our voices and relationships no longer belong to us, but to the\nruling class in control of these platforms. We have become alienated from the\nmaterial history of our species: collective
 thought, communication, and\norganization.\nAnd as a result, we modify our own voices to fit into the constraints imposed on\nus. Much how capitalism has pushed the idea that hobbies are only worthwhile if\nthey can be made profitable, social media has sucked the life of our voices and\ninjected back in the idea that we are unimportant and worthless unless our page\nanalytics are successful. That somehow our worth is tied to the \"profitability\"\nof our social media pages, gamifying our lives to the point of satire. This\ninsidious mentality is near inescapable.\nConclusion\nSocial media has become an echo chamber of diillusion and artificiality, of\nconstantly fighting algorthims that hinder sincere communication. Pockets exist\nonline of attempts to fight back against bourgeois-approved methods of\ninterperonal communication: tilde sites (like this one), the Fediverse and its\nsprawling network of social media sites, even federated chat protocols like XMPP\nor Matrix. Any of these have the potential to o
ffer more feelings of community\nand foster genuine communication.\nUnfortunately, they're simply a band-aid. As long as the bourgeoisie remain the\nruling class, attempts like these will remain niche, with any benefits relegated\nto a small subset of people. There is too much at stake for them to cede control\nof communications in the social media age.\nAlthough these alternatives and their FLOSS backing pave a vision into our\nfuture communication, the only way to have these visions realized and not have\nthem fall into a forgotten heap of idealism is through the mass awakening of a\nworking class bent on the destruction of this dictatorship of the ruling class\nand the creation from its ashes a state of people power. Only then can the\nmasses regain control of their communications, unshackled from its\ncommodification and control by those who wish to hinder it and twist it into a\nbyproduct of capital.\n","id":"https://tilde.team/~savoy/blog/internet/on-social-media/","title":"On Social Media: The Commodi
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